Blog
The Only SaaS Growth Hacks You Need to Scale Your Business
Growth hacking exists all around SaaS companies. For example, if you know that 80% of customers prefer watching a video to reading a help doc, your content growth hack is creating more video content than help docs for your website. Additionally,...
5 Black Friday Marketing Strategies for Your SaaS Business (& Examples)
In 2021, consumers spent around $200+ billion over the holiday season in the United States. If 2022 follows a similar trend, there’s a lot of money to make this Black Friday and Cyber Monday. Black Friday and Cyber Monday help SaaS companies win...
The SaaS Due Diligence Checklist to Ensure a Successful Deal
Marvin Russell, Founder of MySiteAuditor and current Portfolio Director at SureSwift, was driving to Nashville with his wife when he got a call from SureSwift Capital. He eagerly pulled over so his wife could drive, grabbed his laptop, and fielded...
LeadDyno is One of Few Chosen for Stripe’s New App Marketplace
SureSwift’s portfolio company LeadDyno is quickly becoming an industry leader in affiliate management across industries. It was one of the few apps chosen to join Stripe’s new App Marketplace. This is a huge opportunity for LeadDyno’s customers as...
Founder Justin Klemm on his (Second) Ghost Inspector Acquisition
Justin Klemm shares how he founded his SaaS business Ghost Inspector, got acquired, bought it back… and sold it again.
SureSwift Acquires Testing Automation SaaS Ghost Inspector
SureSwift Capital is thrilled to announce its acquisition of Ghost Inspector — a complete end-to-end testing solution that helps businesses catch bugs in their websites and web-based apps before they cause issues for customers.
Growing your SaaS to $1M ARR with B2B SaaS Lead Generation
We’ve acquired nearly 40 SaaS businesses over the years, and spoken with thousands of bootstrappers, so we have a good grasp on how to establish an efficient lead generation strategy. To assist Founders and their teams, we’ve created this guide on B2B SaaS lead generation.
How Elon Musk Is Giving SaaS Founders a Lesson on Retrading
While you may never have even heard the term, retrading has never been more relevant with Elon Musk’s offer to buy Twitter and both his and the media’s play-by-play coverage of the potential deal.
So, what is retrading? Simply put, it’s making an offer to a buy a business at a specific valuation (say, Elon’s $44B offer to buy Twitter) and then trying to significantly restructure or revalue the deal during due diligence.
How Poya Farighi Leveraged His Sales Background to Build Vitay 300% YoY Before Exiting
Poya Farighi shares the story of founding his reference automation SaaS Vitay, his sales strategy, and why the time was right to sell the company this year.
SureSwift Acquires Reference Automation SaaS Vitay
Vitay is the latest SaaS to join the SureSwift portfolio. This reference checking automation software helps HR leaders, recruiters, and staffing agencies save time, find better candidates, and increase employee retention rates.