Founder’s Squad

Helping bootstrapped SaaS startups grow to scale and achieve dream exits.

Webinar: AMA with Wingman Founders Ben Latz and Piyush Puri

Webinar: AMA with Wingman Founders Ben Latz and Piyush Puri

Bootstrapped businesses often start as side projects out of necessity. Once a project hits a certain level of profitability, maybe you decide to go all-in to focus on maximizing growth. Down the road, maybe you want (or need) to work full-time on a different project of your own, and you move back to hustle-mode, or decide to sell the product. These are all phases in the Founder journey. Wherever you happen to be in yours, we think you’ll want to hear from Wingman Co-Founders, Ben Latz and Piyush Puri. 

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Personal Finance for Founders

Personal Finance for Founders

Earlier this year I asked our Founder’s Squad subscribers and my Twitter followers what topics they wanted me to write about in the upcoming months. Personal finance for Founders won hands down. That’s not a surprise — topics like how to get a mortgage without a W-2, how much to reinvest in your business vs. in retirement funds, and when it’s appropriate to start angel investing are things I hear come up frequently in the bootstrapped community.

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Scaling a Bootstrapped SaaS: How to Not Get Stuck at ‘One’

Scaling a Bootstrapped SaaS: How to Not Get Stuck at ‘One’

As a business grows, its needs change, and that means your role and the skills you need to bring to it change. The skillset you needed last year (or even last month) may not be the one you need today. You simply can’t expect to grow a business year after year without growing your skills (or hiring out for the ones you don’t have, or building it to the stage you enjoy working on and then selling it).

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Webinar: What Bootstrapped Founders Should Know About SaaS Valuation

Webinar: What Bootstrapped Founders Should Know About SaaS Valuation

Maybe you’re ready to move onto your next project—or you’re just curious about what kind of opportunities are out there as you grow your business. Regardless of which category you fall into, the valuation and acquisition process can feel confusing and stressful, especially if you’ve never sold a business before. We’re launching a new free, live webinar on SaaS valuation each month to demystify the topic and help you plan.

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Why the 80/20 Rule Is the Only SaaS Growth Hack You Really Need

Why the 80/20 Rule Is the Only SaaS Growth Hack You Really Need

There’s a lot of buzz on the internet about SaaS growth hacks, and you can find multiple lists with 99 tactics to try to grow your business. Grab a few of those, and you easily have 300-400 to-do’s. While I’m all for running experiments, I think for the Founder who is truly looking to scale their business there’s just one “hack” you really need to use.

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16 of the Best Books for Bootstrapping Entrepreneurs in 2021

16 of the Best Books for Bootstrapping Entrepreneurs in 2021

We came up with this list of 16 of the best books for bootstrapping entrepreneurs by asking our own team of founders for their personal favorites. From classics to new releases (and even a little inspiration outside of the business section) we’ve got something for every entrepreneur’s reading list.

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SureSwift Acquires Wingman, Options Trading Automation Software

SureSwift Acquires Wingman, Options Trading Automation Software

I’m thrilled to announce that we’ve acquired Wingman, a very promising Fintech startup in the options and futures trading niche. Founded by Ben Latz and Piyush Puri, the app enables people who trade frequently to improve their performance tracking without maintaining custom spreadsheets.

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