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When to sell a SaaS business is an important decision for SaaS Founders

Bootstrapped SaaS Founder Insights: Deciding When to Sell Your SaaS Business

July 18, 2024

Considering selling your SaaS business? Unsure about timing? We’ve created a helpful guide to help you determine where your business stands when choosing whether it’s time to step into the SaaS acquisition arena and make a successful exit.

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SaaS Tips
Acquisitions
Leadership at SureSwift Capital

Investing in Strong Leaders: The Impact of Core Values and Diversity, with SSC Director of Corporate Marketing, Tracie Clayton

July 12, 2024

SureSwift's Core Value, Stretch, means embracing challenges and growth. Join us as Tracie Clayton shares her journey in leadership and how she embodies this value at SureSwift. Discover her insights into leadership and team support.

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Leadership
SureSwift's Fund C is building on our past success

Charting a New Course with Fund C: A Deep Dive into Our Growth Strategies and Operational Evolution

July 5, 2024

Discover how our latest fund, Fund C, marks a strategic shift for SureSwift in the dynamic SaaS ecosystem.

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Leadership
SSC Update
Our Values

Our Values

June 13, 2024

The SureSwift team is global, remote-first, and spread across continents and time zones. While miles might separate us, our values unite us. We’re proud to be Exceptional Operators of the SaaS businesses in our portfolio, and even though each business has a semi-autonomous team with a unique makeup, culture, and structure, we all share these key values.

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SSC Update
SaaS Email Marketing Guide – Grow Your Company With These 7 Tips

Building a Dynamic SaaS Email Marketing Strategy – A Guide [2024]

June 6, 2024

There's no denying that email marketing for SaaS companies offers huge opportunities for growth. So, whether you love it or hate it, you're missing out if you don't take advantage of the benefits SaaS email marketing brings. That's why we've put together this handy guide of everything email marketing for SaaS to help get you set up for success with your campaigns and communications.

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SaaS Tips
Scaling a Bootstrapped SaaS: How to Not Get Stuck at ‘One’

Scaling a Bootstrapped SaaS: How to Not Get Stuck at ‘One’

May 30, 2024

As a business grows, its needs change, and that means your role and the skills you need to bring to it change. The skillset you needed last year (or even last month) may not be the one you need today. You simply can’t expect to grow a business year after year without growing your skills (or hiring out for the ones you don’t have, or building it to the stage you enjoy working on and then selling it).

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SaaS Tips
SureSwift Capital is leveraging AI to revolutionize productivity, personalize experiences & drive growth

Unleashing the Power of AI in SaaS: SureSwift Capital’s Customer-Focused Approach

May 16, 2024

We're navigating the intersection of innovation & authenticity in SaaS, leveraging AI to revolutionize productivity, personalize experiences & drive growth

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SaaS Tips
Leadership
SaaS Webinars & Demos: How to Run Sessions That Convert

SaaS Webinars & Demos: How to Run Sessions That Convert [2024]

May 9, 2024

Are you hoping to get your product out to more people and grow your SaaS business? An effective way to do it is by hosting SaaS webinars and demos, a strategy we've been loving lately here at SureSwift. Engage users, showcase product value, and generate converting leads with these SaaS webinar and demo tips and tricks, including our very own proven process to host these events.

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SaaS Tips
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