Founder’s Squad - SureSwift Capital, Inc.

SureSwift Spotlights Taster’s Club [B2C Spirits Subscription]

November 22, 2023

Learn more about Taster’s Club, SureSwift’s unique ecommerce business, and how the team has driven success by adapting to external conditions and customer sentiment.

Portfolio Spotlight

The Exceptional Operator Framework is SureSwift's secret to running a lean, high performing organization.

SureSwift Capital Evolves Operations with Exceptional Operator Framework [2023]

November 9, 2023

Using what we’ve learned over the last seven years of business, past teams, 40+ acquisitions, our current 120+ remote team members, and the advice of numerous expert consultants, we’ve established a set of standards known as the Exceptional Operator Framework (EOF), so that we can more effectively manage the unique challenges that our Portfolio Businesses face.

SSC Update

Highlighting SureSwift portfolio business Ghost Inspector

SureSwift Leadership Highlight: Catching Up with Matt Wood of Ghost Inspector

October 5, 2023

In this article, we spoke with Matt Wood, General Manager of SureSwift portfolio business Ghost Inspector. He shared about the wins, challenges, and opportunities we've encountered since the product's acquisition in 2022.

Portfolio Spotlight

MeetEdgar utilizes SaaS Marketing strategies to best serve their ICP.

SaaS Marketing: How a Branding Refresh is Driving Growth at MeetEdgar

September 27, 2023

In this article we speak with Tracie Clayton, MeetEdgar's Director of Marketing, about how the team has used data to update their ICP and drive growth by marketing to the right people.

Portfolio Spotlight

SaaS Tips

SaaStr 2023 in Review

September 14, 2023

Last week, SureSwift CEO James DeGreef and COO John Austin attended SaaStr Annual, a three-day gathering of Cloud and SaaS Founders, VCs, and Execs in the San Francisco Bay Area. James put together some thoughts on the event, including big takeaways for SaaS founders and operators.

SSC Update

The Only SaaS Growth Hacks You Need to Scale Your Business

Scale Your Business with These Smart SaaS Growth Hacks

September 12, 2023

In this post, we discuss our best SaaS growth hacks using the 80/20 rule, also known as the Pareto Principle. The idea that 20% of what you do drives 80% of your business results. You’ll leave knowing how the Pareto principle can inform your SaaS growth strategy and what to focus more of your efforts on.

SaaS Tips

Using Analytics to Drive Growth at Tradervue

July 6, 2023

At Tradervue, the team uses analytics both in their product and internally to make decisions about how to best grow and support users.

Portfolio Spotlight

SaaS Tips

Building Community: SureSwift in the Victoria Tech Scene

June 21, 2023

As a tech entrepreneur, it’s easy to get caught up in the fast-paced and global nature of the industry. While we embrace that at SureSwift (with a truly global and remote-first hiring strategy), we’ve also learned that there are huge benefits to getting involved in your local community, even if your work is largely remote or online.

SSC Update

Investor

Founder

Blog

SureSwift Spotlights Taster’s Club [B2C Spirits Subscription]

SureSwift Capital Evolves Operations with Exceptional Operator Framework [2023]

SureSwift Leadership Highlight: Catching Up with Matt Wood of Ghost Inspector

SaaS Marketing: How a Branding Refresh is Driving Growth at MeetEdgar

SaaStr 2023 in Review

Scale Your Business with These Smart SaaS Growth Hacks

Using Analytics to Drive Growth at Tradervue

Building Community: SureSwift in the Victoria Tech Scene

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