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Helping bootstrapped SaaS startups grow to scale and achieve dream exits.

What Makes a Great Startup Founder?

What Makes a Great Startup Founder?

Great leaders come in many different forms, with different backgrounds, strengths, and areas of expertise. But some patterns do start to emerge when you look at a big sample of successful founders — especially in the bootstrapped business model. Being in the acquisition business we’ve had the distinct advantage of purchasing more than 30 companies and reviewing hundreds more from behind the scenes. These are a few things we’ve noticed along the way.

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Hiring Your First Employee

Hiring Your First Employee

Hiring your first employee is an exciting, and potentially stressful time for any business. But if you’ve never hired or managed anyone before, how do you find the right people for your team? We’ve got all the details for you including where to post your jobs, how to filter applications, interview questions, and more.

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15 of the Best Books for Bootstrapping Entrepreneurs

15 of the Best Books for Bootstrapping Entrepreneurs

We came up with this list of 15 of the best books for bootstrapping entrepreneurs by asking our own team of founders for their personal favorites. From classics to new releases (and even a little inspiration outside of the business section) we’ve got something for every entrepreneur’s reading list.

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Content Maximizing: An Exciting New SaaS Marketing Strategy

Content Maximizing: An Exciting New SaaS Marketing Strategy

A lot of SaaS startups have a blog as part of their marketing strategy. On most blogs, a few posts will outperform the rest of your content combined. Instead of spending time, energy, and money refreshing outdated and poor performing articles, learn how to identify your top-performing content, and maximize the heck out of the results.

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She Was Working a Full-time, Six-figure Job When She Bought Out Her Co-Founders and Grew Her Startup to Scale

She Was Working a Full-time, Six-figure Job When She Bought Out Her Co-Founders and Grew Her Startup to Scale

SureSwift Capital acquired HelpTeaching, an Education Technology platform for teachers, tutors, and homeschooling parents with more than 1 million global members in 2015. Lilia Tovbin, who co-founded the business shared her story with us recently including what it was like to scale a business while working a busy, full-time job, why she decided to sell a company she considered her family business, plus her latest business venture.

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