“Co-Founder and CEO.” That’s what it says on my business card, on the signature line of my emails, on my LinkedIn profile, and my Twitter bio. The “Co-Founder” part tells you that I started SureSwift Capital with a partner. The “CEO” part means that I’m ultimately accountable to my team for creating an environment they can thrive in, and for the overall success or failure of the business. So it’s correct and complete… but it isn’t the title I’m proudest of today. That title is Entrepreneur.
Nine out of ten startups will ultimately fail. Only 44 percent of small businesses make it to their fifth year, the timeframe when an acquisition becomes most likely. We’ve all heard these sobering statistics. In light of them, it makes sense that most businesses never create an official exit plan. Unfortunately, that oversight can hurt your business in both the short and long term.
If you’re an entrepreneur whose business or side hustle is generating profit, the last thing on your to-do list might be making a plan to sell that business. Unfortunately none of us can predict the future, and there are a variety of reasons people wind up selling their companies before they thought they would.
SureSwift Capital acquired MySiteAuditor, an SEO lead generation SaaS business, back in June of 2016. Company co-founder, Marvin Russell, sat down with us recently to share the story of how he grew MySiteAuditor from a tool for his own digital agency to a fully-scaled platform with a global customer base, why he ultimately sold the business, and what he’s up to these days. Marvin is an inspiring entrepreneur, and we’re proud to have him as part of the SureSwift Capital team, acting as a Growth Advisor for other companies in our portfolio.
and What It’s Like to Run a Fully Remote Company, by our CEO
People are always shocked when I tell them that SureSwift Capital is a completely remote workplace with 75 people working across 14 timezones. That means we have no office, no set working hours, and no location requirements. Everyone always has a lot of questions about how we got here and how the whole remote work thing… works. It’s a topic I’m very passionate about, so I’m dedicating this post to answering the questions I get asked most.